Email deliverability is the Achilles’ heal of email outreach.  Without good deliverability, your email marketing investment will be wasted.  Overall, your deliverability is directly correlated to your sending and list gathering practices however email service providers play a role by providing you with the tools and guidance to follow best practices.  In addition to CapitalSpeak's in-house deliverability and ISP relationship management team, we partner with other vendors to offer our clients an all-encompassing deliverability management solution.

Goodmail Systems is the creator of CertifiedEmail™, the industry’s standard class of trusted email. CertifiedEmail provides a safe and reliable means for consumers to easily identify authentic email messages from legitimate commercial and nonprofit email senders. Each CertifiedEmail is sent with a cryptographically secure token that assures authenticity and is marked in the inbox with a unique blue ribbon envelope icon, enabling consumers to visually distinguish email messages which are real and sent from email senders with whom they have a pre-existing relationship.

The Institute for Social Internet Public Policy (formerly known as The Institute for Spam and Internet Public Policy) is dedicated to providing analysis, information, and consulting on industry issues relating to public policies and processes regarding spam, email, email deliverability, and the Internet. ISIPP also provides a widely-used email senders accreditation service, SuretyMail, and organizes and sponsors industry forums such as email management roundtables, email deliverability summits, and Internet law conferences.

ICONIX's goal is to restore trust in email communications between companies and customers. Customers can quickly identify and trust messages for email marketers that use its Truemark® solution. No longer do customers have to wonder what's real and what's not. Start sending Trusted, Branded email^TM today!